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AWWA SOURCES66704
- Tipping Points in Water Conservation
- Conference Proceeding by American Water Works Association, 02/01/2008
- Publisher: AWWA
$12.00$24.00
This powerpoint presentation provides information on using "tipping points" to help sell water conservation. Topics presented include: Connectors (social glue/spread the word)who is connected;Mavens (data banks)Professional Societies and Associations;Sales People (persuaders); stickiness; a fine line; importance of feedback; making the pitch; and, tipping points.